To place an online display (banner) ad, please submit the form at the bottom of this page.
Banner ads are square graphic web ads (like the one to the right) that are clickable to your web page. You'll see the current ads to the right and throughout the website. Ads will be seen in two different positions, one higher and one lower on the page.
- Dimensions (must be exact): 320 x 320 (in pixels)
- Format: GIF, JPEG
- Maximum File size: 150 KB
- If animated (GIF): Maximum of 3 cycles, maximum time 30 seconds
- Online banner only: $33 CPM*
- Bundled with a UU World print ad: $17 CPM* (You've placed a print ad in the previous, current, or next issue.)
*CPM stands for "cost per mille" or "cost per thousand." Total cost will be the CPM price, multiplied by the total number of page views, divided by 1,000. Example: An online only ad run for 10,000 page views will cost $330. The same ad run bundled will cost $170.
Your ad will run in rotation with other advertisers' ads, changing as visitors refresh or navigate from page to page. Your cost will vary based on website traffic and the number of ads in rotation. An ad run for 10,000 page views may be active for a month or longer. In a typical month, your ad may receive 6,000 to 10,000 page views. You can run your ad without limiting the page views or, for a predictable cost, you can specify the number of page views you want to purchase. Too small a number of page views may limit engagement with your ad. We recommend running your ad for at least a month and/or 10,000 page views.
Advertisers should have a working relationship with a graphic designer. We offer the following referral to a designer whose work we know and trust and who is familiar with our technical design specs. Please contact him directly to discuss your individual needs and his applicable fees.
Contact us for all advertising questions: firstname.lastname@example.org
phone (617) 948-6416
fax (617) 742-7025